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• Search

 It was inevitable once Yahoo purchased Overture in 2003 that MSN would enter the Pay Per Click search Marketing industry itself. Overture had been providing paid listings to both MSN and Yahoo effectively lost its “neutrality”.

Last week MSN officially withdrew its relationship with Overture (now known as Yahoo Search Marketing) and is now running a beta version of paid listings with selected agencies. The date for a worldwide launch has not been set, we will however be signing up all our clients on the new Ad Centre as soon as it becomes available.

 

 

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